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The Return on Investment (ROI) of Data Modeling
March 2010





(Based on 78 reviews)
Businesses make decisions based on data. Without a clear understanding of the meaning and rules around this data, business decisions can be negatively affected. Data modeling is a time-proven method for understanding data, its interrelationships and its rules. Data management professionals have long understood the value of data modeling. However, business professionals often don’t understand the value of data modeling. This is true even though history has shown that omitting the data model produces an inferior database design that prolongs system development, causes increased maintenance and reduces data quality. So how can you demonstrate to business management the return on investment (ROI) of data modeling?
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